The Modern Dental Interview Show

Patients Pick Dentists They Know.

SmileStudio.tv puts you on set with Dr. Mike DiTolla, a dentist who knows your world and knows how to make you shine on camera. One recording session, two flagship episodes, and you walk away with a content library that positions you as the trusted authority in your market.

See the quality of ReFrame's production
Watch our sizzle reel
Authentic
No scripts. Real conversations that reveal your personality and expertise.
01
Production
Custom-branded virtual sets that rival network television.
02
2
Episodes Per Session
30
Video Clips
Content Hub
Instagram carousels, LinkedIn posts, email templates — all delivered ready to use.
03
50+
Content Pieces

Credentials Don't Build Trust. Connection Does.

Patients don't pick a dentist because of credentials or a list of procedures. They pick someone they feel like they can trust with their smile, their family, their fears. SmileStudio.tv captures the real you in a long-form conversation, then turns it into months of content your team can actually use.

1
Build trust before they ever call
Patients meet you on video, not just a bio page.
2
Stop blending in
Same-looking marketing gets ignored. This won't.
3
Give your team real content to post
No more scrambling for ideas every week.

One Recording Day. Months of Content.

From application to published content in just a few weeks.

01
Apply for a Recording Date
Tell us about your practice, your focus, and what you want this content to achieve.
02
Record with Mike
Spend 2-3 hours on set filming two 30-minute episodes: Your Story and Your Work.
03
We Build Your Content Hub
Our team handles all editing, design, and writing. You get finished episodes, clips, and written content.
04
Your Team Presses Publish
Hand content to your marketing person or agency and deploy across all channels.
Episode 1
Your Story
Your journey, philosophy, team, and what makes your patient experience different.
Episode 2
Your Work
Cases, technology, transformations, and how you actually help people.
Our Track Record

The Team Behind SmileStudio.tv Has Been Behind the Camera in Dentistry for 15+ Years

We helped pioneer cinematic video in dentistry and have worked with some of the most recognized names and manufacturers in the industry.

Dr. Rella Christensen
Dr. Tarun Agarwal
Dr. James Klim
Dr. Amira Ogunleye
Dr. Kyle Stanley
Dr. Mona Patel
Dr. Grant Olson
Your Host

Dr. Mike
DiTolla

Mike's been in dentistry for over 30 years. He's the rare combination: someone who actually does the work and knows how to talk about it on camera without putting people to sleep.

10 million+ video views from dentists worldwide
1,000+ lectures to dental professionals
Named "Most Effective Dentist Educator" in a nationwide survey
Practicing dentist who still does the work

Three Packages. One Recording Day.

All packages include a custom-branded virtual set, professional production with Dr. Mike DiTolla, and two flagship episodes.

Tier 1
Foundation
$7,500
For practices that want two premium episodes and will handle social media themselves.
  • Pre-production discovery call
  • 2-3 hour recording session
  • Custom-branded virtual set
  • 2 × 30-minute episodes
  • Horizontal & vertical versions
  • Full transcripts
  • 2–3 week turnaround
Select Foundation
Tier 2
Amplify
$10,500
For practices that want a complete, done-for-you content library from one session.
Everything in Foundation, plus:
  • 10 hand-edited video clips
  • 35+ ready-to-post content pieces:
  • 7–10 Instagram carousels
  • 5–7 LinkedIn posts
  • 10–15 short-form captions
  • 5–7 email newsletter drafts
Select Amplify
Tier 3
Dominate
$13,500
For practices that want to own their category online.
Everything in Amplify, plus:
  • Extended 4-hour recording session
  • Dedicated Hook Session
  • 20 additional short videos with pre-written hooks to grab attention
  • 30 total video clips (3× Amplify)
  • 60+ ready-to-post content pieces
Select Dominate

We Only Film with a Few Dentists Each Month

To protect production quality and give each guest our full attention, we limit recording to 3–5 dentists per month.

Limited spots each month
Dedicated production team
By application only
Apply for a Recording Date

Apply for a Recording Date

Share a few details about your practice so we can confirm fit and follow up with available dates.

Tier 1
Foundation
$7,500
Tier 2
Amplify
$10,500
Tier 3
Dominate
$13,500